About This Program
The Consumer Insights and Analytics (CIA) minor is only available to students with majors outside LSBE (i.e. Math/Stats, Computer Science, Engineering, etc.). The unique CIA real world experiences help you differentiate yourself as you enter the competitive job market. All CIA courses are required for both the major and the minor. The pre-business minor requirements for students outside of LSBE are reduced.
LSBE students who wish to add the CIA experiences to their resume need to either add CIA as a second major or switch to CIA as their major with a minor in their original LSBE discipline.
Research & Experiential Learning
- LSBE Company Days, where you engage directly with visiting industry professionals
- The Student Professional Engagement Program (PEP), which exposes you to co-curricular content and soft skills development
- A variety of business-related student clubs open to all LSBE majors
Student Internships
LSBE offers an in-house internship program led by a dedicated director who oversees more than 200 internships annually. The director works with both you and employers to ensure valuable, real-world experiences.
Students regularly secure internships at top companies, including: 3M, Cintas, Google, Hormel, Fastenal, Land O’Lakes, Minnesota Vikings, Target, UnitedHealth Group, Sherwin-Williams, Taylor Corporation, and SPS Commerce—as well as school-year and remote internships in the Duluth area.
Scholarships
Each year, LSBE awards more than 150 scholarships across all business majors and academic paths.
Get Involved
You can get involved in a variety of business-related clubs and organizations, including:
- Accounting Club
- UMD Sales Club
- AMA (American Marketing Association)
- Finance Club
- Investment Club
- Bulldogs in Technology (BIT) (Formerly MIS/BA Club)
- Economics Club
- Entrepreneurship Club
- MGD (Marketing and Graphic Design) Club
- SHRM (Society for Human Resource Management)
- Student Health Care Management Association (SHMA)
- Duluth Women in Business
- UMD Analytics Club
- Management Club
- Bulldog DECA
Requirements
Refer to the link below for more detailed information about the program, admission requirements, sample plans, and contact information.
Consumer Insights & Analytics Minor Courses & Requirements